Category Archives: Technology

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Grow Your Business With Technology- Mobile Application

REASONS WHY YOUR BUSINESS NEEDS MOBILE APP/ GROW YOUR BUSINESS WITH TECHNOLOGY- MOBILE APPLICATION

High use of Smartphone and Tablets has become the latest trend in this advanced world. everyone now wants to use mobile apps for each purpose like shopping, photo editing, ticket booking, hotel room order, dishes order, pizza delivery online and even English reading etc. in that case if you are an online business holder and don’t have your own app created for mobile users then will you not in high loss and lose all you traffic plus ranking. You can find a straight delusion in the modern business world that states clearly that only a mobile app can be supported by large brands. Even a small business person is also using mobile app to establish its business and gain successful brand. There are many techniques you should learn of how to create a perfect mobile app for your business. You should first understand all the terms and ways to strategize and benefit from this new mobile app venture.

Mobile-Application-Development-Life-Cycle

Mobile Application Development Company in Pune

BENEFITS YOU GET FROM MOBILE APP

  • CLARITY:- Each person uses mobile devices whole day except when he sleeps. It means if you have a best chance to get visible presence some or the other day in the daily life of your viewers. And if once your app gets present in mobile or tablet’s home screen you can easily engage with them any time.
  • DIRECT MARKETING:- If you will be direct connected to your customers that means you can easily offer them any discounts of update of sales of your products any time you want to or even any digital loyalty program which is possible on mobile device. You will get direct benefit to market your customers of products and services.
  • CUSTOMER SERVICE, SUPPORT AND VALUE:- Mobile app can make your customers lives more easier and simpler to by your customers service and benefits you give them.
  • BRAND RECOGNITION:- If your company is branded but having no mobile app for mobile users then you are in loss so a mobile app is very necessary for brand company also to crystallize your identity as a company. The branded design can attract your customers so it’s all about branding and design if you want mobile app for your business.

WAYS A MOBILE APP CAN GROW YOUR BUSINESS

Mobile app is growing business very fast and not only us even CNN Money is also stating this that 47% of internet traffic increases due to mobile app for your business. So what ways can enhance your business?

  • STAY IN COMMUNICATION:- What can an app do for you? An app is a perfect place for communication with your business directly regarding praise, report issues, and give valuable feedback and testimony. An app makes easy for customers to communicate with any doubt they have in mind and thus it becomes easy to know what customers exactly want and are demanding or complaining.
  • EXECUTION OF BUSINESS:- Be prepared to take order from your customers anytime and anyplace they are comfortable with. This only an app can do for you making easy to track customers orders, feedback and desire and also make them happy by your full customer support and service.
  • DELIVER KEY INFORMATION:- Updating with new information of your product releases or discounts and inviting customers to special events are only possible from mobile app. Even you can impress them by informing about the type of products they need. This key information’s can enhance your business.
  • INFORM EXCLUSIVE PROMOTIONS, OFFERS AND DISCOUNTS:- If you are using app you can inform them easily about discount coupons and loyalty points so that they could not miss any offer. Your message can inform them easily through mobile about new offers.
  • PERSONALIZE SERVICE:- Try to make them feel special by creating a personalized experience so that they can be attract to come back again and again. If you give importance to every individual then it’s your profit to grow your business eventually. You can find immediate response from customers through personalized service.

My advice is to take help from experienced and professional to develop best app for you with correct design and all.

Codeapp Solutions Pvt Ltd offers offshore as well as onshore solutions for mobile application development. We are mobile application development company in pune, gives one stop solution for all services related to IT and mobile application development.

 

Effective SEO Tips with Mobile Marketing

Increasingly, consumers are depending on smartphones and other devices for important information-gathering and purchasing decisions. So, if your SEO in Pune marketing strategies are still geared predominantly for laptop or desktop users, your business is missing out on a tremendous opportunity for growth through mobile marketing. Given ahead are tips to keep in mind for a successful mobile marketing strategy:

Mobile Marketing SEO Strategy

Mobile Marketing SEO Strategy

Ensure your website design is responsive and mobile friendly: Any design element that shows loading speed on a mobile device or otherwise negatively impacts the mobile user’s experience of your website should be jettisoned straight away. This means making sure that navigation is quick and user friendly, while eliminating unnecessary design features such as flash, large images, fancy fonts, etc. Visitors always opt for websites equipped with a responsive website design that adapts automatically to their mobile device.

Keep the same URL for desktop and mobile sites: You don’t want users to wait for a redirect to lead on their device. Also, a single URL lets users to share the content they find on your site through social media. Lastly, with a single site, every link points to that one URL, enhancing its value to Google.

Use keywords that work for mobile searches: Customers looking for information on a smartphone often use different and fewer keywords than those conducting a search on their laptops. Research and incorporate shorter keywords as part of a mobile SEO strategy. Mobile users depend more frequently on predictive text than their laptop counterparts. Set up keywords to anticipate most frequently used predictive phrases.

Consider emerging search methods: Mobile users are becoming more accustomed to the use of conversational and voice searches, which can affect the keywords selected for SEO purposes. A conversational search frequently involves asking an entire question, instead of typing in a word or phrase, so incorporate these new search methods in your mobile marketing strategy.

Make it easy for users to connect with social media: It’s probably safe to say that the vast majority of smartphone customers use their device to connect to social media sites. By including links to your mobile website on your own social media pages, you provide individuals an easy way to connect with your site, where they can investigate your services or products. Anything that helps to get prospective customers to your website will benefit your business.